Alekxander Interview - RGM Introducing

Alekxander Interview – RGM Introducing

 Hiya Alekxander, thanks for joining us in the virtual RGM lounge today. Grab a brew and take a seat.

Thanks for joining us today… Tell us bit about where you are from and how you got into music?

I’m from Birmingham, Alabama. My mom always says I’ve been singing my entire life, and honestly, as far back as I can remember, music has just been a part of who I am.

Some of my fondest early memories are sitting outside with my grandmother while she played her 45s. She’d have the windows wide open and the record player spinning classics from Loretta Lynn, Tammy Wynette, Conway Twitty, and Garth Brooks. I would just sit there in pure awe, soaking in every melody. It was such a beautiful time, and those porch sessions really planted the seed for my love of music and storytelling.

What’s the live music scene like in Birmingham right now?

The scene in Birmingham is great, but it’s definitely very genre-specific. It leans heavily toward country, classic rock, and indie roots. There’s nothing wrong with that at all—country was my first love—but we don’t get many high-energy, dance-driven acts coming through.

Artists like Kygo, Cash Cash, or David Guetta rarely, if ever, make tour stops here. We almost had a festival a while back that leaned into that EDM vibe, but it ended up getting cancelled. It’s a bit of a bummer because I love that upbeat energy and wish we had more of a thriving dance-pop scene locally. That said, it definitely motivates me to bring that specific spark and sound to the table myself!

Anyone we should be looking out for (bar you, of course)?

Someone I’ve been listening to heavily is Calum Scott. He’s obviously well-established now, but his artistry and humility inspire me so much.

When he opened for Pentatonix in the States, my best friend and I got meet-and-greet passes specifically to see him. He was so incredibly genuine and down-to-earth. He had his team bring over a hat, shirt, and poster from the merch booth, signed all of it, and sat with us for nearly an hour just talking. Not only is his music phenomenal and emotionally raw, but encountering someone with that level of kindness and appreciation for fans really sticks with you.

Do you think its easy to become a victim of of our surrounds sometimes?

Yes and no. It’s very easy to get caught up in external pressures and the urge to please everyone, but you quickly realise that’s impossible. If you constantly chase what you think people want from you, you set yourself up for creative burnout and disappointment.

I’ve learned that I can’t get trapped trying to force “the next biggest thing.” Whether I’m writing an upbeat dance-pop anthem or a devastating ballad that makes you want to cry your eyes out, the process has to stay natural. With my single “High Fashion Lip Gloss,” I genuinely love the track and its catchy energy. Rather than getting stuck in my own head trying to top it or chasing a specific outcome, I focus on staying authentic to what I feel in the moment and letting the music speak for itself.

What are your ambitions as an artist?

Right now, my biggest goals are reaching new ears, connecting with listeners, and welcoming genuine, constructive feedback. I’m completely open to all of it because I know my sound won’t appeal to everyone, and that’s perfectly fine.

I always bounce new material off my best friend, Kim, because she has a great ear. She recently joked that every time I send a new track, she’s terrified she might not like it and won’t know how to break the news to me! I had to reassure her that even with our favourite artists, we don’t love every single track they put out, and honest feedback is what helps you grow.

Looking ahead, I’d love to put together a full 10-track album down the road. It’ll definitely be an eclectic journey—you might get an upbeat, high-energy dance track followed immediately by an emotional, stripped-back slow burn.

Whats your favourite social media platform to use and why?

My favorites are definitely TikTok and Snapchat.

I use TikTok a lot to share my music, try out new sounds, and post fun, lighthearted videos where I can just be silly and let my personality shine. Snapchat is another go-to for keeping things spontaneous, quick, and close-knit with people I care about.

I used to be on Instagram and never really used Facebook, but I ultimately stepped away from 

platforms that attract unnecessary drama, negativity, and mean-spirited comments. Protecting my peace and mental space is important to me. I prefer to keep my energy happy-go-lucky, caring, and creative, so TikTok and Snapchat let me share my world and music without all the extra noise.

We believe its essential to have a presence on Facebook, Instagram and X to introduce yourself to all the different types of audiences out there, what’s your thoughts on that?

I completely agree that it’s important to be accessible to people who connect with your art. Having a listener reach out to say a song lifted their spirits or resonated with them is one of the most rewarding parts of making music.

At the same time, maintaining firm boundaries is essential.

While I connect with listeners on TikTok, X, and YouTube, I intentionally steer clear of platforms that feel draining. You have to protect your creative energy from trolling and negativity. My boundaries aren’t drawn in the sand—they’re set in concrete. I keep things direct: I want my spaces to celebrate creativity and individuality without judgment, and I don’t tolerate cruelty or disrespect. Everyone deserves a safe space to be themselves.

What’s your view on the Music industry today?

To be completely honest, the traditional industry can be very toxic and transactional. Having spent a long time writing, creating, and observing behind the scenes, you see how quickly artists get treated as commodities rather than human beings.

One of the best examples is The Chicks. I love them and have had the chance to meet them several times, and their perspective—that you’re a cash cow right up until you aren’t—hits the nail on the head. When you’re tied up in that major label machine, you’re often reduced to a dollar sign. It’s why staying independent and having ownership of your voice and peace of mind is so valuable today. You have to be able to create on your own terms.

Whats your thoughts on AI generated music?

I don’t view AI as a threat at all. People often fear the unknown, but there’s enough room at the table for everyone. Like any technology, it comes down to how it’s used: if someone uses it maliciously or steals voices, that’s clearly wrong. But if you’re using it as a creative tool to help produce and bring your original vision to life, it  can be life-changing.

Not every independent artist has thousands of dollars at their disposal to spend weeks in high-end commercial studios. I write my own songs and sing my own melodies, and using modern tools to help with production has opened doors that were previously closed. If the industry has only ever told you “no,” why shouldn’t you give yourself a “yes”? You shouldn’t feel ashamed of leveling the playing field. Be your own yes, put your music out there, and don’t let gatekeepers hold you back.

Whats the biggest thing you have learned recently as you progress with your music?

The biggest lesson came directly from my sister, Kayla. After going through some major health issues and surgery, I lost my voice for a long 

time. For a full year, I couldn’t even sustain a note, and for two years, I didn’t sing at all. When my voice started coming back, it was deeper, and I couldn’t hit the notes I used to reach. I felt incredibly self-conscious and thought my singing days were over.

One day, Kayla asked why I wasn’t singing my own songs anymore. When I told her I was scared because my voice had changed, she gave me some profound advice: don’t view this as a dead end; view it as an opportunity to reinvent yourself. She reminded me that Cher is my favourite artist, and she’s the ultimate bumper car—every time she hits a wall, she just turns the wheel and goes in a brand-new direction. She told me, “You be the bumper car.”

That shift in perspective changed everything. Now, on the days my voice feels strong, I dive into my catalog and record. On the days my voice cracks, I just laugh it off. If you can’t laugh at yourself, you lose the joy. Learning to adapt, embrace who I am today, and truly believe in myself again has been the most empowering lesson of my journey.

What’s currently in your ears and on rotation at the moment?

Honestly, this is the kind of question I could talk about all day because I love discovering music and obsessing over great songs.

Right now, Taylor Swift’s 1989 album is in heavy rotation—it’s just flawless from top to bottom. My favourite track is “Out of the Woods,” and I actually have two tattoos dedicated to that song.

Naturally, anything by Cher is always on repeat; she’s my absolute favourite, and I hang on every  single note she sings. I’ve also been listening to a lot of Ashley McBryde lately getting ready to see her live again this September for the third time. My playlist is always a wild, eclectic mix of pop anthems and brilliant country storytelling.

Alekxander Interview - RGM Introducing

What was your worst experience on stage? Any funny stories to share?

There is nothing funnier than getting up on stage and completely botching the lyrics to a song you wrote yourself!

When I write, I often create two or three different variations of verses and hooks before landing on the final version. When I’m performing live, my brain will suddenly pull a line from draft number two instead of the official release, and I’ll just completely scramble the words.

Whenever that happens, I don’t get embarrassed—I just stop  and tell the crowd, “Well, clearly we’re at the part of the show where my brain is singing version three of this song!”

It reminds me of an iconic moment where Cher was performing “If I Could Turn Back Time,” completely lost the lyrics, and laughed off how she could forget the words after singing it for decades.

We’re all human. Unless you’ve got teleprompters glued to your eyes, slips are bound to happen. If you don’t take yourself too seriously and give yourself permission to laugh along with the audience, it turns a mistake into a memorable, joyful moment.

I hear you have new music. What can you tell us about it?

My latest single is called “High Fashion Lip Gloss,” and the way it was born is hilarious. I was standing in front of the mirror in my living room putting on my Dior lip gloss, just being silly. My partner was in the kitchen cooking, and I suddenly started chanting and testing melodies out loud: “High fashion lip gloss, got that vibe…”

He kept asking what on earth I was doing talking about lip gloss in a singing pattern, and I told him, “Give me ten to fifteen minutes, leave me alone, and I think I’m going to have something really special!” I walked around the house letting the hook repeat, and within ten minutes, the core lyrics and rhythm were completely written.

I experience synesthesia where I see music in colors and shades, so I could immediately picture the entire vibrant palette of the track in my head.

What was the recording process like?

The recording and production process was intense and challenging, especially doing everything independently. With my ADHD, my creative process is about getting all the raw ideas thrown at the wall first and then going in to chop, organize, and color-code the arrangement.

There were at least six different versions of “High Fashion Lip Gloss” created along the way—testing out vocal takes, dialing in the bounce, fixing mistakes, and finding the exact right energy. It took a lot of trial, error, and persistence to bring what was in my head into the final mix.

Would you change anything now it’s finished?

I love the finished single, but the fun part about making multiple versions is discovering new angles. I actually have an alternate version coming out soon where my natural Southern  drawl and twang shine through much more.

Initially, I was a little nervous about how my Southern accent would sit on top of a high-energy dance-pop production. But when my close circle heard it, they immediately asked why that wasn’t the lead version and told me they loved the character in it. The more I listened, the more I fell in love with it too, so listeners have that exciting new cut to look forward to very soon!

Is there anything else you would like to share with the world?

Just be unapologetically yourself, have fun, and block out the negativity. Give yourself permission to be quirky, goofy, and creative without taking life too seriously. I’ve stood in front of that mirror putting on lip gloss a million times, and I never in a million years imagined it would spark this entire whirlwind.

To anyone who has streamed “High Fashion Lip Gloss,” shared it, or connected with the music: thank you from the bottom of my heart. Your support truly means the world to me. Come say hi on TikTok, X, and YouTube—I’d love to connect, laugh, and celebrate individuality together.

I also want to say a huge thank you to the team here at RGM. I truly appreciate you taking the time to listen to my song and reaching out to feature me. It means the world to me, and I’m so grateful for the support!


FOLLOW HIM HERE TIKTOK // YOUTUBE // SNAPCHAT

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