NEW VIDEO PREMIERE FROM ALEX FRANCIS – IF I CAN’T HAVE YOU
Welcome to a brand new video premiere, and today we have the brand new video from Alex Francis with “If I can’t have you.” Here are a few words from Alex himself about the video, enjoy!
“This song will always feel unique to me as it was one of three that were written remotely which I had never experienced before. I’d been growing my relationship with Patrick (Mascall, “Wait” JP Cooper) and Mark (Taylor “Broken Strings” James Morrison) breaking the ice and plumbing into emotional themes in the studio until we were forced out through lockdown in the UK, so we had to get immersed in our creative process with a handful of technical limitations challenging us to keep the work flow up. We weren’t able to create these songs quite as ‘laboriously’ as we might have done in the studio, but that put more fire into inspiring trying to write great music and ‘inherit’ the circumstances we were in. I’m incredibly proud of our output from that time and bringing these songs to life now is incredibly exciting for me.”