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RGM INTRODUCING – WE INTERVIEW AUSTRALIAN GENEVIEVE SOVEREIGN 

Hiya folks thanks for joining us in the virtual RGM lounge today, grab a brew and take a seat.

What made you decide that music is a thing for you?

That’s an intriguing question! I don’t think I ever thought of it in that way. I’ve always loved listening to the music of all types. Then when I started learning basic music theory in school, it just added more layers of interest and ways for me to explore. It’s all grown more-or-less organically from that space of ongoing love and inquiry, I suppose.  

Introduce us to you and your musical history.

2022 alone has already been pretty epic for me, haha. My upcoming EDM collab single “Vibration Angle” out Friday 11 November 2022 will be the first release following my debut EP “It’s yours.” which launched this March. 

I’ve also been deepening my network and collaboration opportunities – particularly through becoming Melbourne Coordinator for the Australian Songwriters Conference, and exploring cross-genre contributor prospects as a classically trained flutist. 

In parallel with those projects, I’ve also teamed up to delve into one of my earliest musical loves, electronic dance music (EDM), in a series of singles released this year and into the next. My collaborator and co-vocalist on that project, Ben Tenison, is himself a career musician and songwriter – as well as most recently a self-releasing pop artist under the pseudonym Roxley

Building up from our combined strengths in arrangement, production, and cerebrally visceral songwriting, Ben and I have attempted to craft some surreal electronic soundscapes enmeshed with thought-provoking messages that truly see their journeys through. We hope you enjoy the ride! 

The music industry is the hardest industry in the world to progress in. How do you feel you are doing?

Fantabulously. To be fair, I’m probably a weirdo in that I gauge my progress according to how much I’ve learned, grown, explored, and created – whilst having a fantastic time doing it! At the end of the day, those are the real keys to success for me: Continuing to do what I love, and always loving what I’m doing. Everything else just cherries on top! 

We set up RGM USA and many other countries in the world (NOW ALSO RGM AUSTRALIA) to share music with America and the UK, good idea?

Given I’m no business modeling expert, I’ll just go ahead and assume that it was a good idea – since it’s what you’ve decided to do, and all! Congrats? 

Do you sign up to any conspiracy theories? 

Well, do I believe that people with power abuse it and/or make selfish decisions all the time, and try to cover their asses? Seems pretty obvious to me. I don’t think anyone could honestly deny that such happens all the time. And if that counts as a conspiracy theory signatory, then of course – and I might further suggest that a lot of the modern world outright depends upon conspiracies to even exist. 😉 

Let’s share the love, what bands are doing really well in your City?

Well, again applying my metric above for gauging progress, as well as my own personal tastes in music and humans… First shout-out 100% goes to Melbourne’s legendary electro-folk band Dandelion Wine (http://www.dandelionwine.band), who incidentally are just now releasing a 20-year Anniversary (!!!) vinyl of their first EP “Light Streaming Down” originally launched back in 2002. Amazing, right? I just saw them live in concert last weekend too, and they’re absolutely incredible in person! Highly recommend catching one of their gigs if you can – I think they’re planning their next European tour for sometime in 2023. 

Also want to mention that one of their founding members, Nicholas Albanis, has been an incredibly kind and patient musical mentor to me over the past couple years – and graciously guest-performed the guitar parts on my EP track “We’ll Know Nothing Together” (https://open.spotify.com/track/3Q2YOincYatx2UIv29cHXC?si=eddb39d5c4e642bb)! I’m super grateful to have been able to connect with Nick, as well as many other professionals in the Australian music sphere. 

That includes, for instance, another Melbourne-based friend of mine Ventry (https://ventrymusic.com) – who’s got a more industrial-electronic style, and is releasing his next single just a couple days after “Vibration Angle” launches! I’m super stoked to give that a listen. 



What advice would you give other artists starting out?

Be clear on what you want, and you can do eeeet! Whatever it is you’ve got your heart and mind and soul set on: GO FOR IT. Even if things don’t turn out the way you’d thought or hoped they would, you’ll still learn a heck of a lot on the way – and you’ll come out that much more enriched as a human. It’s always worth the voyage, in my books.  

Did you buy anything you don’t need during the pandemic?

Probably. I mean realistically, people spend money on all kinds of things they don’t need, all the time. That observation would have been just as true for me during the pandemic, as before and afterward too, haha.  

What was the worst experience on stage?

I can’t actually recall anything particularly traumatizing, although admittedly I haven’t spent a whole lot of time front-and-centre on a stage. My default mode is generally just to go with the flow and navigate anything unexpected with self-deprecating humour and/or as much grace as I can summon… Usually works pretty well! 

Tell us something about you that you think people would be surprised about.

I create all my own artwork and design for my releases, at least thus far! The concept for this EDM series in particular is based on old progress photos of various colour pencil drawings I’ve made over the years. I actually have almost none of the drawings physically anymore, as they’ve often been given away as gifts. It’s pretty fun being able to repurpose their old progress photos into music artwork now though! 

If you had to describe your music to an alien how would you describe it?

Through interpretive dance, perhaps. 

What makes you stand out as an artist?

Persistence, passion, and pragmatism – if I want to get alliterative. That’s not just with music either, but with everything I pursue. Whenever I find something I truly believe in, and that makes me come alive, then I throw myself into it and persist until my goals are achieved… But also with an understanding that things need to be realistic, within the time/space / resourcing we have available. It’s sometimes a fine balance, but that in itself makes the journey more enriching. 🙂 

I hear you have new music – what can you tell us about it?

Launching Friday 11 November 2022, “Vibration Angle” is just the first in a whole new series of electronic / EDM collaboration singles I’m releasing with Ben Tenison, this year and into next. This first track of ours is both musically rich and lyrically cerebral, inviting listeners to meld thought and sensation into a vast but also nostalgic soundscape – with almost koan-like questions such as the opening line, “What can you see from your angle – does it lead your gaze further than mine?” and later, “Can you feel these vibrations around you, lifting hairs from your skin to the light?” We think it’s an amazing trip, and look forward to taking folks on the adventure with us from release day!

Talk me through the thought process of the new tune/s.

Ben and I first met online in early 2022, through various Zoom workshops run by the Australian Songwriters Conference, which I’ve since become the Melbourne-based Coordinator for. Our first collaboration pieces began taking shape with my toplining (i.e. writing lyrics and vocal melody for) a number of instrumental tracks initially started by Ben. Over subsequent months, we continued refining each song’s elements – including the arrangements, production components, lyrics and vocals. 

What was the recording process like?

As I’m based in Melbourne and Ben is based at the other end of the country in Brisbane, he actually sends his recorded vocal takes electronically through to me. Then working with my own team here in Melbourne – comprised of my singing coach Emily Saaen, as well as brilliant sound engineer Joel Taylor of The Black Lodge Studios – I record my own vocal components in-studio with Joel, under Em’s careful quality-assuring presence! In addition to tracking my vocals, Joel has also been mixing and mastering all the tracks for release. These guys are absolute wizards and I love them all to bits! 

What was the biggest learning curve in writing the new tunes?

I think the biggest changes to my creative process in this project have centered around the collaborative element. Whilst in the past I’ve always loved playing with and to people, this EDM collaboration has been the first time I’ve really tried to compose and write something in tandem with another. That’s been quite interesting – particularly given my collaborator is at the other end of the country, and all our co-creation has taken place remotely. 

Would you change anything now it’s finished?

Nosiree, Bob! Life is all about the adventure for me – perfect imperfections all. 🙂 

Is there anything else you would like to share with the world?
Joy, love, and curiosity. Three of the greatest gifts, in my books! I hope listeners will take some or all of those elements from the music we offer… And if they do, I’ll consider it a job well done! <3  

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